New television ads are highlighting  the unparalleled safety features that make the 2009 Ford F-150 America’s Safest Truck.
The new safety ads continue the straightforward, no-nonsense campaign launched last fall and narrated by actor Denis Leary.
In rapid-fire fashion, Leary narrates: “All right, so you’re driving down the freeway doing about 60 when you notice the guy [...]

The new 2009 Ford F-150 is the latest Ford vehicle to earn the Insurance Institute for Highway Safety’s “Top Safety Pick” award. The F-150’s standard offering of Ford’s exclusive AdvanceTrac(r) with RSC(r) (Roll Stability Control) also met a newer requirement that vehicles must offer electronic stability control to earn IIHS’s top rating. Ford has been [...]

The new 2009 Ford F-150 is the latest Ford vehicle to earn the Insurance Institute for Highway Safety’s “Top Safety Pick” award. The F-150’s standard offering of Ford’s exclusive AdvanceTrac(r) with RSC(r) (Roll Stability Control) also met a newer requirement that vehicles must offer electronic stability control to earn IIHS’s top rating. Ford has been [...]

The best-selling pickup truck in the country has been redesigned for 2009 and now comes in seven trim levels with the addition of a new top luxury level, the Platinum. There are three cab styles: regular, extended and crew cab, with the crew now boasting an enormous backseat. Other changes include the exterior styling, truly [...]

The minivan is the tried-and-true family vehicle. The SUV is a stalwart of soccer moms everywhere.  But what about the pickup truck?
Don’t laugh: The pickup, long the province of workers hauling big, heavy loads, has gravitated toward family-oriented consumers since the late 1990s. Now when families need to haul, they can consider a truck that [...]

Guess what’s the fastest growing segment of truck buyers?
Hint: It’s not men.
Yes, women do love trucks. Whether they’re jacked up and souped up, tricked out and screaming hot, or just plain naked the way God (or Detroit) intended, women love ‘em all.
Times have certainly changed. No vehicle manufacturer today is foolish enough to design trucks [...]

Guess what’s the fastest growing segment of truck buyers?
Hint: It’s not men.
Yes, women do love trucks. Whether they’re jacked up and souped up, tricked out and screaming hot, or just plain naked the way God (or Detroit) intended, women love ‘em all.
Times have certainly changed. No vehicle manufacturer today is foolish enough to design trucks [...]

(This post is the last in a series of articles on the history of the Ford F-Series truck. To read the series from the beginning, click here for Ford Trucks: The First Generation.)
The last ten years have been revolutionary for the Ford F-Series and for the automotive industry in general. The 1997 Ford F-150 — [...]

(This post is part of a series on the history of the Ford F-Series. To read the series from the beginning, click here for Ford Trucks: The First Generation.)
From the late eighties until 1990, things were relatively quiet on the Ford F-Series front. The trucks were similar to the ones released in the eighth generation, [...]

(Ford Trucks: The Eighth Generation is part of a series of posts on the history of the Ford F-Series. To read this series from the beginning, click here for Ford Trucks: The First Generation.)
The eighth generation of the Ford F-Series was a time of major technological innovation for Ford. While previous generations focused on increased [...]