There is really no excuse these days for being a uniformed consumer.  The internet has made the art of shopping around a relatively easy task.  Looking for car insurance is no exception.  Simply type “auto insurance” into your search engine and a multitude of information is at your finger tips. Before you begin your online [...]

Ford continues to impress consumers with their delivery of fuel efficient vehicles and savvy technology.  Studies show that more Americans now have positive opinions about the company and would consider purchasing a Ford product. Here are few of Ford recent accomplishments: * Ford’s retail market share has improved in the U.S. for eight of the [...]

It’s official.  The 2010 International Consumer Electronics Show has named the 2010 Ford Taurus as their official vehicle.  This prestigious venue is a terrific opportunity for Ford to show off the impressive technology that is typically found only on cars with a price tag twice that of the Taurus. Keynote speaker for this event is [...]

It doesn’t get much cooler than this.  The Mustang ’10 Unleashed campaign offered zealous gamers who typically only burn rubber at the Xbox console the opportunity to bring their need for speed to life at an actual speedway. Ford put out a call for the best “Need for Speed” players and created a competition to [...]

Ford is testing a safety technology, the only North American automaker to do so, that will help eradicate the issue of truckers driving while drowsy and falling asleep on the road. In this research, Ford is using Virttex, a driving simulator that is considered to be quite sophisticated in its technology.  At the completion of [...]

The Ford Mustang has a rich heritage and is one of the most loved cars ever made in the U. S.  It was introduced to the market in 1964, stirred up quite a sensation, and ushered in the era of the pony car. Within a few years more pony cars were introduced by other manufacturers, [...]

Yeehaw, y’all.  For seven years in a row, the Texas Auto Writers Association has named Ford as the “Truck of Texas”. A few of the additional honors (eight in all!) include: Best Full Size Pick-Up Truck:  Ford F-150 SVT Raptor Full Size SUV:  Ford Expedition Luxury Pick-Up Truck:  Ford F-150 King Ranch Full Size CUV:  [...]

Through the Certified Pre-Owned(CPO) vehicle program from Ford, you can be confident that you know exactly what you are buying.  This comprehensive program takes away the guess work and lets you drive away in a quality pre-owned car. Here are a few frequently asked questions: Q:  What are the key elements of a Ford Certified [...]

Backing out of a driveway or parking spot may seem like a simple maneuver, but it’s also one that requires your complete attention.  Always double check all your mirrors and look out all windows before backing up. All too often injuries and even death occur when the driver hits someone who is out of their [...]

Research and resulting statistics can be fascinating, and you can be sure that somebody somewhere is keeping track of just about every trend, mountains of sales data and unique facts.  The choices Ford customers make is no exception. If you live in Philadelphia you probably like blue cars.  Houston dwellers lead the U.S. in pickup [...]