You Could Be Driving a Mobile Hot Spot
Monday, January 11, 2010 20:13
By this time next year, you could be cruising down the byways as a mobile WiFi hot spot – that is if you’re driving a Ford truck or car. The Ford Motor Company will introduce in 2011 the 2nd generation of the much in demand SYNC connectivity system.
All customers will need to do is insert an “air card” (USB mobile modem) into the assigned port on the SYNC system and presto – throughout the vehicle passengers can take advantage of a secure wireless connection that will provide access to the Internet anywhere connectivity is recognized by the modem.
Just imagine the possibilities: While you are driving teens to their activities, they can continue homework research or update their Facebook postings while in the car. If you get to the mall and realize you don’t have your shopping list, you can access your email and pull up the requested gifts. Maybe you’re on the way to the airport and forgot to update your office calendar, go online before leaving your car and download the necessary information. All of this will be possible without paying for additional connection charges or buying more hardware.
According to the Consumer Electronics Association, there are approximately seventy-seven million adult drivers who consider themselves technology enthusiasts. More than half of these self proclaimed “techies” have indicated access to communications and information systems in their vehicles as a top desire. Even the luddite population has indicated they have an interest in being able to access the Internet from their vehicles.
Ford owners will be able to access an assortment of devices, including a mobile broadband modem, through the port incorporated into the SYNC system.
“The speeds with which technology is evolving, particularly on the wireless front, makes obsolescence a real problem,” said Doug VanDagens, director of Ford’s Connected Services Solutions Organization. “We’ve solved that problem by making SYNC work with just about any technology you plug into it. By leveraging a user’s existing hardware, which can be upgraded independent of SYNC, we’ve helped ensure ‘forward compatibility’ with whatever connectivity technology comes next.”
This convenience and flexibility is the yet another way that Ford brings value to their customers. If you haven’t driven a Ford lately then what are you waiting for?










