With a commitment to deliver the best quality possible for its customers, Ford has been unwavering and the company is committed to pushing its quality levels even higher.
The drive to improve quality is most evident during a new-model launch. Since 2005, each new model from Ford has consistently delivered better quality than the models they replaced.
“The last 24 months have revealed some our best quality results,” said Curt Yun, director, Global Warranty. “Our new models have been achieving continuously declining warranty repair rates and lower warranty costs, as a direct result of our overall quality improvements.”
“I see the recent $1.2 billion in worldwide warranty cost savings as a compelling reason to continue down this path,” Yun said. “Instead of setting aside those funds to fix cars, we’d much rather invest it in exciting product programs for our customers.”
Ford’s commitment to world-class quality extends beyond preventing things that go wrong. Customer-driven product features, such as fuel economy, craftsmanship, and quiet interiors are designed into the vehicle to deliver an exceptional and affordable ownership experience.
Ford also uses a process called Early Claims Binning to help streamline communications about potential quality issues between plants and dealerships. Warranty claims are fed to the assembly plant every day where the issue is dissected and either traced back to the installation process and addressed on-site or fed back to the design engineer for resolution in design.
The 2010 vehicles have been previewed, so now is the time to get a great deal on the current models in your Ford favorite.  Be it Focus, Explorer or the exciting Flex, drive your current clunker onto the lot and drive off in a quality built Ford.